What is Franchising?

Franchising is an outstanding way for owners of mature food and beverage businesses to grow the brand and expand the market share. Most importantly, it does not require big upfront capital outlays. In this way, a brand capitalises on the popularity and expands in local and foreign markets. Similarly, a person decides to purchase a franchise due to the proven and successful track record and potential for growth. DCA Holding International provides the Franchising Kit for F&B business owners, aspiring to begin with franchising. It is designed specifically to enhance brand value and franchising prospectus. Moreover, potential franchisees can use it as it precisely identifies returns on investment, growth strategy, positioning, unique selling points, brand's strengths, and capital investment involved.

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